I am back in HK after a short annual trip to Uncle Sam's for some good old family time. There is a certain energy you get whenever you go there. Diversity of the population really sticks out.
Now, coming back to my blog topic. I flew with family on a leading American airlines. We booked early and with 2-weeks to go, we realised that our seats were all different. We clearly should have checked before and that's my mistake. I called the travel agent to only realise that we cant be on the same seats as my wife has a seat with a bassinet. And, the rest of us have to pay a premium for the seat next to her. That includes my mom, my 2-yr old and me. We obviously couldn't travel on different seats and hence, had to pay a price.
It was quite annoying as no one explained this fine print to me. The price to pay was pretty significant and could even have changed my flight choices.
After that experience, I was quite ok with the modular pricing structure - last minute change of seats to move even more forward in the flight, wifi and so on
A few years back, I wouldn't have cared and opted for the cheapest ticket. And, that I think is the essence of modular pricing. Customers pay for what they want. But, if not communicated to, it creates confusion and anger.
1 comment:
Dear Rohit
It's a wonderful articulation on the very special creation of God.
I salute your respect and the beautiful emotions towards women.
Yagna Praveen
Post a Comment